How to Attend Geneva Watch Days: Events, Locations & Insider Tips

Geneva Watch Days is unlike any other luxury watch event in the world. Instead of taking place inside a single exhibition hall, it transforms Geneva into a sprawling, city-wide showcase of horological excellence. Over several days, the city’s most prestigious hotels, boutiques, and lakeside venues host brand presentations, watchmaking demonstrations, and exclusive previews. The result […]
Geneva Watch Days: A Watch Enthusiast’s Guide to Geneva

Geneva Watch Days is more than just a trade fair, it’s an immersive experience that blends world-class horology with the elegance of one of Europe’s most beautiful cities. Over several days, Geneva transforms into an open-air celebration of timekeeping, with luxury maisons, independent watchmakers, and passionate collectors converging on the shores of Lake Geneva to […]
What Is Geneva Watch Days? A History of the Independent Watch Fair

In just a few short years, Geneva Watch Days has transformed from an ambitious idea into one of the most exciting fixtures in the global watch calendar. Known for its relaxed, city-wide format and emphasis on accessibility, the event has become a magnet for both major luxury maisons and independent watchmakers eager to present their […]